Writing sales emails that flow and take your customer on a journey can be super easy. With my top 5 prompts you’ll never be sat staring at a blank page with the cursor mocking you on the day an email has to be sent.  Discover how you can create interesting sales emails that open up the conversation with your audience, to help them think differently and make the best and most informed decision they can.

In This Episode

    • Planning ahead and batching content
    • Understanding your customers’ potential fears
    • Knowing what your audience desires
    • Sharing an honest, real story with your audience
    • Being a bit random

“Writing an email that helps to alleviate fears will make it a lot easier to sell”

“The second prompt I always look at is desires.”

“Everyone has questions but nobody ever wants to ask.”

“Give the story of a real person who successfully navigated your course, your programme, your service.”

“Don’t be afraid to be a little bit out there.”

“Your sales emails are about you opening up the conversation and helping them think differently”

Other Episodes Mentioned

SLS068 Planning & Batching Content Like a Pro https://smartleaderssell.com/planning-and-batching-content-like-a-pro/  

The Dotties


More Jess!





Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.


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