It’s the second week of our future proofing series and I’ve loved the feedback you have all been sending me so please keep that coming.

I’m telling you today to ‘not’ get caught up in what everyone else is doing, it might sound great but it may not be the best for you.

Future proofing your business is all about thinking about the things that are going to work best for you and your business.

In this episode we are discussing:

  • Creating an evergreen content strategy 
  • Forward thinking, watch out for trends, analyse the markets and think about what’s going to work and what isn’t to make the right choice
  • Content mediums, what is going to be trending in 2020 and what is going to work best for you. 

“ Quality content that creates enough of an impact with somebody that they resonate immediately with what you were saying “

“ If you’re somebody who wants to future proof your business you need to make sure that pieces of content you’re developing now are not just wasted. “

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The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

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